Human-Centered Content and Copywriting

SEO Content & Strategy | Conversion-focused Copywriting | Website Optimization

Human brands need human voices.


Vintage advertisement poster for Lorings products, promoting their foods for weight gain. Features a woman wearing a large hat with pink flowers and lace gloves, holding two cartons of Lorings foods, with a slogan emphasizing gaining weight using Lorings Fat-Ten-U and Corpula foods.

AI is a great tool.

But you wouldn’t let it write your wedding vows.

For the important stuff, writing is best left to a human.

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Hi, I’m Emily.

I’m a writer and content strategist.

I specialize in helping businesses thrive online with impactful language, helpful content, and great design.

Your brand, written for your customers.

People-Friendly

Stand out with user-friendly copy and content that helps people, powers your brand, and drives traffic your way.

Brand-Authentic

Make a lasting impression with web copy and content that’s true to your essence, values, and voice.

Conversion-Focused

Get more customers with clear, impactful copy that’s written for humans and friendly to search engines.

How Can I Help?

A woman with long, wavy blonde hair is sitting at a desk using a laptop. A lit table lamp is on the desk, illuminating her workspace, with a yellow curtain and blue wall in the background.

SEO Content & Strategy

Get found online with thoughtful, informative, user-focused blog content.

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Website Copywriting

Define and design your brand with fresh, poignant website and social copy.

Close-up of a woman with short brown hair, wearing earrings and a necklace, talking to another person with curly red hair.

Website Optimization

Tweak your website to maximize engagement and boost conversion.

Black-and-white photograph of a woman sitting in a rocking chair with a small table beside her, on which there is a lamp and decorative items. The background is yellow with a red banner reading 'Now I'm Satisfied' at the top. Text at the bottom reads 'Rural Electrification Administration, U.S. Department of Agriculture'.

What clients are saying

"Emily was extremely responsive and easy to work with. Her writing was exactly what we were looking for and she helped us complete our website project extremely efficiently."

- Brad G., Agency Owner

“Emily is an incredible writer. The level of detail and the depth of her research is impressive. She’s very open to feedback, incorporates notes into her edits, and was very responsive throughout the project. I’m looking forward to a long-term partnership with Emily, as she is exemplary."

- Amanda K., Agency Owner

“Great editor. Really understands SEO, content marketing, and the English language. A great addition to any marketing team or agency.”

- Jeff N., Agency Owner

"Emily is fast, professional, and an excellent writer! We'll definitely be using her services in the future."

- Jill M., Director of Content Services

“Emily is an amazing writer. She said amazing things with such ease and understood our brand so quickly. I’m impressed!”

- Sue W., Small Business Owner

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  • UX evaluation

  • Technical audit